10 Ways to Build a Cohesive Brand + Make Your Life Easier

I bet it’s easy to think of the obvious ways to use your brand photos—social media came to mind right? And then your website? And then… hmm, then what?


I see my clients using their brand photos is such creative ways. But most importantly, I see how brand photos make your life easier. How? Here are the top 10:

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1. Social media

2. Websites

3. Lead magnets

4. Media features

5. Speaking engagements

6. Newsletters + email list building

7. Profile pictures

8. Advertising + event promotions

9. Online courses

10. Sales pages

With this in mind, let's stop for a minute to ask, "What if..."

  • What if you didn’t have to struggle with what to post on social media?

  • What if you didn’t get that stress headache when a media outlet asks for a headshot to go with the article you’re featured in?

  • What if your clients knew EXACTLY why they should hire you in those precious 3 seconds after they land on your home page?


Beautifully branded photos help you achieve brand COHESIVENESS across all platforms.

Where you’ve struggled in the past to achieve this—suddenly, the stress headache turns into relief. Of course you know what photo to send when the media comes calling! Promoting your business and reaching your clients just got a whole lot easier.

And cohesive branding? Well, when your audience sees you show up consistently, in the same style, on the same platforms, they start to trust you. And when they’re ready to trade views for dollars, you’re top of mind.

That’s the mark of a killer brand that dominates an industry.

Want to know more ways to use your brand photos? Get in touch; Email hello@courtneypaigeray.com to find out more.

Courtney Ray

Courtney Paige Photography, 1320 S Cochran Ave., Los Angeles, CA 90019

Los Angeles Wedding + Lifestyle Portrait Photographer