If I learned anything at Social Slay Day, I know this for sure: You guys REALLY want some support when it comes to social media! ALLLLL the attendees showed up early and ready to learn about creating better photos for branded content, and they stood in line to grab their brand portrait! What an awesome day. It was so busy that I didn't even get behind the scenes for photos, but it was worth the craze—look at these amazing brand portraits we got! Special thanks to my event partners for offering their expertise and time at this incredible day: Citrine Marketing, Hilary Hartling, The Giving Crate and Feastly LA (Venice).
I've got some big news! This week, I'm a guest on the Feed Your Brand podcast with Tracy + Tom Hazzard. They're mission is to get you off the marketing roller coaster and onto the fast track with digital marketing for your biz. If you like the episode, I'd be so grateful if you could leave a 5-star review and a few kind words of support on their podcast page!
This isn't a photo...
This isn't a portrait...
This is the story of a business. This is the story of a brand. This is how you connect to your audience. And I'm here to support you by bringing the art of storytelling to your business.
What does that mean?
It means sitting down with me, a hot cup of coffee and your favorite inspiration. We create a mood board that nails the aesthetic of your photo shoot. We pick the perfect location (or two) as a backdrop for your story; choose your props (hint: your brand is on point when you can mine your own home for photo props); and style a wardrobe with attitude. YOUR attitude. And lots of personality.
We do this work so that on your shoot day, you're excited, comfortable, and most importantly, in your element. This is where the magic happens. This is where your personality shines through. This is where your brand becomes the story that clients connect to and engage with.
So, I won't just take your photo. I'll tell your story. Your audience is waiting.
When creatives get together for a shoot, magic is bound to happen. Shayna with Citrine Marketing has killer style, and her branding colors (love the yellow!) were the perfect backdrop. Clearly, we had a ton of fun on set.
Yes, you ARE a creative. We all are. And this time of year, when everyone is setting new year's resolutions and making goals for the future, I encourage you to take a step back from specific goals and first create a set of principles that will guide your creative work in the new year.
I love to sit in conversation with other creatives and chat about how we move our work forward, taking risks and reaching new levels of success, especially when we feel stuck.
Common practices come up again and again, and I'm sharing them with you in hopes that you'll get inspired.
- I will follow the fire in my heart that leads to creativity and art on a daily basis;
- I will step into my art with love and excitement;
- I will focus on my creative contribution to the world because I'm on my own creative path;
- I will let go of practices that no longer serve me, including comparison, fear and limiting beliefs;
- I will embrace practices that push me to grow as a creative, including curiosity, discomfort, education and conversation with other creatives;
- I will support and encourage my community of artists and creators in their own endeavors.
Get ready, because with a few principles as a guide, then your goals, ideas and inspiration for 2018 will start dropping into your mind, totally on fire. Please share yours!
Portraits can be more than branding work or profile pictures—they can be something special you do just to celebrate yourself. This lifestyle session borders on boudoir, and I love the intimacy and self-love that are pouring out Rima's eyes. They're hypnotizing and gorgeous!
When we talk about "creatives," we're usually referring to people working in creative industries: art, graphic design, writers, painters, photographers, etc. But regardless of your day job, each of us is a creative—oh heck yes, even you, hiding behind your keyboard thinking, "If only..."
I believe that our purpose in life is to create. We're all driven to produce something. Whether it's business or babies or paintings or buildings—or all of the above—we're here to build, to create, to dream.
As creatives, we start with a big, not-so-simple question: "Why?"
"Why am I here?"
"Why do I feel the need to create?"
"Why is there this constant, fiery drive to build something of my own?"
Creating keeps us connected to our inner selves and to each other; creative energy quiets the noise of the world and pushes us to build the legacy we leave behind.
Of course, after the "why am I here?"—to create—comes the next question: "What am I here to create?"
I'm here to create photos, to tell stories, to document experiences and to connect with others in the creative process—whether that's through education, conversation or critique.
I'm here to help you find the path of your own creativity, and I want to hear from you what will help—do you want to learn how to take better photos? How to create art from a place of authenticity? How to explain to everyone around you that you want to quit your successful career as a journalist (or insert other job here) to take photos and run a business—none of which you've done before? Been there. Done that. Happy to help you do it too.
Please share what you're driven to create in this world—let's chat!